Lauren Hauptman
Building Better Business Stories Through Words and Pictures
Reason I Love NYC #65,978,669: I’m a Yankee to the Core
I was born in the Bronx. My parents were born in the Bronx. I am a New York Yankee by birth and blood. I was the 10-year-old with the pink-and-white paneling populated by newspaper pages of the 1977 and 1978 Yankees World Series teams (knowledge of whom has served me surprisingly well in recent years).…
Reason I Love NYC No. 9,765,342: Unexpected Adventures
When I suggested to LeiLani E. Quiray that we meet before dinner and New York City Ballet to pop in to the Madison Avenue Art Walk, I had no idea what was in store. I’ve only ever seen work in person by my favorite artist, Geoffrey Johnson, once. So we climbed four flights of stairs…
Reason I Love NYC #2,347,643: Perfection in the Bronx
After a couple of days of hellacious heat during which I question life itself, a glorious 62-degree day reminds me how much I love living here in the greatest city in the world. I grab my bestie, hop on the subway and wind up at Yankee Stadium with a vat of popcorn, a sunburn and…
SEO & The Yellow Pages
How worried are you about SEO in your content? If you are losing sleep over where you come up in a Google search for keywords, please stop, take a breath, and think about this: Say you are a lawyer. And say it is 1992. Do you want a client who finds you by looking under…
Hone Your Skills
It seldom fails. I sit in a Zoom business meeting or across the table from a date. I picture the person who is speaking approaching a cliff. As they get closer to the edge, I hold my breath. They say “hone” when they should say “home.” I die just a little inside, knowing I will…
Clay Is Not My Medium
Making art makes me happy, and it fuels my creativity. Mostly, I paint (mostly in other countries, but that’s another story). This year, I started a sculpture class. My mother kindly reminded me that my experience with clay (a pottery class) hadn’t gone well. I wanted to try again. Three weeks into the class (at…
Write a Short Bio
This is my friend Erin. Erin is a former Miss Savannah, but that’s not why we’re here. Erin sells insurance. A lot of people sell insurance. But they don’t do it like Erin does it. Erin is special. Erin BREATHES insurance. She is a subject-matter expert, she specializes in difficult situations, and she provides a…
Reasons I Love NYC
Adding to the actually endless list of reasons I love my city so very much: Bryant Park has tables reserved for art. ART! Had my dear friend of 35+ years Kathleen Carlin-Russell come in to meet me on a gloriously gorgeous day, it would have been enough (dayenu). Then we turned around in Bryant Park…
A Chip Off the Block!
I learned EVERYTHING I know about what I do from “Schoolhouse Rock!” If you are of a certain age (and maybe from the Northeast?), you learned what I learned every Saturday morning from Schoolhouse Rocky (a chip off the block!) between cartoon shows on ABC. It started in 1973 with “Multiplication Rock,” apparently because the…
Do What You Do
Once upon a time, there was a partner in a law firm. His firm wasn’t quite large enough to have its own in-house marketing function, so his partners put him in charge of marketing. Partner had majored in finance in college. And he’d earned his law degree from a prestigious university. He had never taken…
