Samples

MARCOM COPYWRITING & DESIGN (NON-MAGAZINE)

newsletters, invitations, marketing materials, brochures, announcements, greetings and so much more — these are best seen in hard copy to fully appreciate colors, folds, shapes, etc. Unless otherwise noted, the pieces included here were written, edited and designed by LAUREN HAUPTMAN INK; this is a very limited sampling. click on an image below for a full PDF

WRITING (CONTENT CREATION)

B2B & ghostwriting most ghostwriting samples can’t be shared, as it’s a big ole secret when they are written on behalf of another person or company. Most of Lauren Hauptman Ink’s B2B work, from articles and white papers, to blog posts and shares, falls into that category, so let’s discuss. click on title below to see a PDF or link to a post

blog post: “Stepping Stones and Embedded Experimentation”

blog post: “ResTech: The Future of Research”

blog post: “Will the Cold Chain Be Unbroken? Solving for Final-Mile Refrigeration”

blog post: “Three Reasons to Invest in Employee Education”

insights report: “Product Management Insights Report 2021”

white paper: “Grow Your Pipeline and Increase Sales With Account-Based Selling”

customer success stories & case studies click on title below to see a PDF

case study: “Food-Delivery Company Optimizes Ad Placement and Increases Sponsorship ROI …”

case study: “Motorsport Company Improves Fan Experience, Optimizes Live Sports …”

case study: “How Alpha helped Toggle Speed up Product Development …”

one-sheets/bios click here to see a PDF with several one sheets/bios

feature stories click on title below to see a PDF

“Eat Here, Get Gas” (Journal of Petroleum Marketing)

“Colors of the Castro” (WHERE San Francisco)

“Kid-ing Around” (WHERE San Francisco)

“One Short Day” (WHERE San Francisco GuestBook)

“Made in San Francisco” (WHERE San Francisco GuestBook)

“One Short Day in Midtown” (Must See New York)

“Give Your Regards to Broadway” (Must See New York)

columns click here to see a PDF with several columns from magazines

fundraising letters click here to see a PDF with several fundraising letters

blog INKblog is stagnant (do what Lauren Hauptman says, not what she does), but it contains good writing samples. click here to visit

articles Lauren Hauptman posts her Forbes and other articles on Medium. click here to visit

LOGOS

click image for a full PDF of logo samples

MAGAZINES

soup to nuts: conception, assignment, art direction, editing, design, production for entire magazine
click on cover image below for a PDF of full magazine