Write a Short Bio

This is my friend Erin. Erin is a former Miss Savannah, but that’s not why we’re here. Erin sells insurance. A lot of people sell insurance. But they don’t do it like Erin does it. Erin is special. Erin BREATHES insurance. She is a subject-matter expert, she specializes in difficult situations, and she provides a level of service that far exceeds 99.999% of insurance brokers. And she does it all with a style that is hard to capture.

But capturing that is what we had to do. Everyone needs a short bio (I’m looking at you) — a way to describe what you do and how you do it and why you’re better in, say, 255 characters (nod to ProVisors). It’s not always easy to do, which is why you want a pro to do it for you.

Here’s Erin’s short bio:

Bring Erin your complex, tricky personal insurance situations, and she’ll bring you complete risk-management solutions. An urban rocker chick with Southern sensibilities, she’ll protect you with tenacity, grace and kick-ass P&C insurance.

I think it gets the point across that Erin is special. Does your short bio do that?